Plants & Flowers
A **canonical tag** (rel=canonical) is a snippet of HTML code that helps search engines understand the preferred version of a webpage. When **multiple URLs** on your site contain **duplicate or very similar content**, the canonical tag tells search engine crawlers which one to index and display in search results. This prevents issues caused by **duplicate content**, ensuring **SEO best practices** are followed and consolidating **page authority** to the designated canonical URL. Think of it as a clear instruction: This is the original and most important version of this content.